Privacy policy

Privacy Policy

Sufaid is committed to protecting your privacy. This Privacy Policy explains what information we collect, how we use it, and the choices you have when you visit our website or shop with us.

1. Information We Collect

We collect the following types of information:

Personal Details: Name, email address, phone number, and shipping or billing address.
Payment Information: Processed securely through trusted third-party payment providers. We do not store your full card details on our servers.
Order History: Products purchased, transactions, and returns.
Device & Browsing Data: IP address, browser type, pages visited, and time spent on the site, collected through cookies and analytics tools.
Communications: Any messages, reviews, or feedback you share with us.

2. How We Use Your Information

We use your information to:

Process and deliver your orders, and keep you updated on their status.
Personalise your shopping experience and recommend relevant products.
Send order confirmations, shipping updates, and invoices.
Send promotional emails and offers, only if you have opted in.
Improve our website, products, and customer service.
Prevent fraud and keep our platform secure.
Comply with our legal obligations.

3. Cookies & Tracking

We use cookies and similar technologies to improve your browsing experience, remember your preferences, and understand how our site is used.

Essential Cookies: Required for core features such as your shopping cart and login sessions.
Analytics Cookies: Help us understand how visitors interact with the site (for example, Google Analytics).
Marketing Cookies: Used to show you relevant ads based on your browsing activity.

You can disable cookies through your browser settings, but please note that some parts of the website may not work as intended.

4. Sharing Your Information

We do not sell, trade, or rent your personal information. We only share it with trusted partners under strict confidentiality agreements, including:

Courier & Logistics Partners: To deliver your orders.
Payment Processors: To handle your transactions securely.
Marketing Platforms: To send communications on our behalf, only with your consent.
Analytics Providers: Such as Google Analytics, to measure site performance.
Legal Authorities: When required by law, regulation, or court order.

5. Data Security

We use industry-standard measures, including SSL encryption and secure servers, to protect your personal information. While we work hard to keep your data safe, no method of online transmission is completely secure, and we cannot guarantee absolute security.

6. Data Retention

We keep your personal information only for as long as needed to fulfil the purposes set out in this policy, or as required by law. Order records are typically kept for at least 5 years for accounting and legal reasons. You may request the deletion of your account and personal data at any time, subject to our legal obligations.

7. Your Rights

You have the right to:

Access: Request a copy of the personal data we hold about you.
Correct: Ask us to update inaccurate or incomplete information.
Delete: Request that we erase your personal data (the "right to be forgotten").
Opt Out: Unsubscribe from marketing emails at any time using the unsubscribe link or by contacting us.
Data Portability: Request that your data be transferred to another provider, where technically possible.

8. Children’s Privacy

Our website is not intended for children under the age of 13, and we do not knowingly collect their personal information. If we learn that a child has shared personal information with us, we will delete it promptly.

9. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or the law. Any updates will be posted on this page with a new effective date. Continued use of our services after changes are posted means you accept the updated policy.